What is STORYTELLING? How to SELL With Engaging Stories
- Reynel Suarez
- Jan 27, 2019
- 1 min read
Lets breakdown the six attributes to a story: time, place, main character, goal, obstacles, resolution.
I will provide an example of using storytelling to improve your sales by constructing original stories that achieve things like increasing your brand's recognition by giving backstory, placing a face to your brand, improving a brands memorability, and the overall the improved engagement you will get from storytelling.
This video applies to how to go about incorporating branded content to your marketing system via storytelling. It's 2019 selling like if it was the 90's will be tough. The idea of bombarding people with ads will eat away at your marketing budget while leaving you with poor results.
